• social media,  Workshops

    Do you and your clients speak the same language?

    Designers and architects are particularly adept at using a visual language to describe what’s going on in a space. Their vocabulary is color, form, volume, texture, light and shadow. But for others — even the most well-educated clients — this particular vocabulary has little meaning. So how do you get across your ideas and accomplishments in a way that does…

  • social media

    Redefining “Unique Content”

    See on Scoop.it – To sell more, tell more Redefining “Unique Content”: During the “Ultimate Q&A” session at MozCon 2013 last month, I was asked the foll… http://t.co/oVLvy8GaEz   Louis Postel‘s insight: Was it James Joyce who said there are really only three stories on this planet: birth, death, and rebirth?   I feel that what makes content unique is…