Louis Postel
Principal, Senior Content Strategist and Workshop Facilitator
A multimedia master, Louis is an award-winning content strategist with over three decades of experience shaping content “brand” story. You simply can’t find a more accomplished expert at driving double-digit audience growth and engagement, designing reader experiences, and developing content that is highly attuned to target audiences.
Among other accomplishments, Louis was the Senior Founding Editor of New England Home , as well as the Founding Publisher and Editor-in-Chief of Design Times. In the latter capacity, he drove publication growth from zero to over $2 million in revenue. He also secured interviews and exclusives with celebrities including Ivana Trump, Adrienne Vittadini, Diane von Furstenberg, Juan Montoya, Mary Douglas Drysdale, William Hodgins, Jane Seymour, and Cheryl Tiegs.
In recent years, Louis conceived, designed, and produced custom publications for leading design exchanges including The New York Design Center, Chicago’s Merchandise Mart, and the New Jersey Decorating Exchange. In addition, he led a multimedia reputation management campaign, overseeing the gamut from editorial strategy to special events, for one the largest art dealers in the world, a $1+ billion company.
Louis has also contributed hundreds of freelance articles on design and luxury to publications including Boston Magazine, Robb Report, Wynn, Worth, Audio Video Interiors, in addition to Showboats International, New England Home and Design Times.
Louis is the recipient of a Presidential Citation Award from the American Society of Interior Designers/New England as well as the Unsung Hero Award from the Design Industries Foundation Fighting Aids (DIFFA). He is member of the American Society of Magazine Editors, Boating Writers International, National Association of Real Estate Editors, and The Society of Professional Journalists.
Louis Postel and Postel Ink have been based in Boston since 1986. [/expand]
Rob Hartz
Associate, Business Development Specialist
No one is more adept at engineering business growth than Rob Hartz. He’s an organization consultant with more than 25 years of experience growing businesses through planned change, sales leadership and team development, and executive coaching and strategic consultation. Rob has consulted with business leaders in North
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America, Europe, and Asia as an employee of two industry leaders, Fidelity Investments and Digital Equipment Corporation.
Rob was recognized twice as being a top trainer at Digital Equipment, where he specialized in sales leadership training and later was selected to facilitate the prestigious Advanced International Management Program. Beyond his leadership development work in financial services and technology, Rob’s experience includes coaching and consulting work in health services, medical research, media, global consulting, retail, energy, and higher education.
Clients include Harvard University, Bristol Myers Squibb, Teradyne, CVS/Caremark, and Boston Scientific among others.
Rob is a graduate of Ohio Wesleyan University and holds a Masters Degree from Minnesota State University in adult experiential education. Rob also served on the editorial board of Organization Dynamics, a publication of American Management Association, for eight years.
When given leadership responsibilities at Fidelity for five companies, my leadership team and I worked closely with Rob Hartz to find innovative ways to coordinate and set shared goals. I appreciate his insights, intelligence and patience relating to issues of leadership and organizational performance.
Sherif Nada
Fidelity Investments Group President (Retired)
A Rob Hartz You Tube on what it takes to achieve team goals including marketing and communications initiatives
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Jerry Danzig
Associate, Interactive Copywriter
If you need copy that reaches out and grabs readers, you need Jerry Danzig. An acclaimed copywriter based in New York City, Jerry has had more than thirty years of experience in direct response and interactive. He has worked in virtually all product categories and in all media from print, mail, and magalogs to broadcast to websites and banners.[expand]
He has developed breakthrough promotions for clients including AT&T, Bell Atlantic, New York Life, Columbia House Video, Publishers Clearing House, Times Mirror, Audiobook Club, Scholastic Inc., Ziff-Davis, Citicorp Credit Services, and Digital Equipment Corporation, as well as publications including New York, Esquire, SmartMoney, Cigar Aficionado, The Nation, and The Forward.
A graduate of Dartmouth College, Jerry has had examples of his work cited in books by David Ogilvy and Rapp & Collins. He is also a three-time recipient of the John Caples Award for creative excellence in direct response and interactive marketing, and an Amazon Top 1000 Reviewer. Danzig is based in lower Manhattan. [/expand]
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